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 Strategic planning comprises the procedures of defining objectives and creating
strategies to attain those objectives. A strategy is a long term plan of action
designed to achieve a particular goal, as differentiated from tactics or
immediate actions with resources at hand.
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Strategic
planning is a management tool for organizing the present on the basis of the projections
of the desired future. That is, a strategic plan is a road map to lead an
organization from where it is now to where it would like to be in five or ten
years.
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Remember your audience
and your stakeholders when performing your strategic planning. The result should
be a document that everyone involved in the planning process understands and
supports. If nothing else it should be
user friendly and provide clear picture of the organization and where it is
heading.
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Even though many
use the terms strategic planning and long-range planning synonymic, the terms
differ in their prominence on the assumed
environment.
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Strategic planning does not try to make future decisions. A Part of strategic planning is anticipating the future environment, however the decisions are made in the present.
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