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1. Value Chain Management - Broken Links
(Articles/Value Chain)
...he materials, processes and capabilities of key suppliers.  Gaining an in depth understanding of your suppliers' business strategies, decision making processes and competitors allows you t...

2. What Strategic Planning Is Not
(Articles/Strategic Planning)
...is anticipating the future environment, however the decisions are made in the present. Over time, your organization is obliged to stay open minded towards changes with the purpose of making the ...

3. Definition Competitive Intelligence
(Articles/Business Intelligence)
...tic and ethical program for gathering, analyzing, and managing external information that can affect your company's plans, decisions, and operations. Put another way, CI is the p...

4. SWOT Analysis - What's Next?
(Articles/Competitive Intelligence Methods)
...actions deducted from the SWOT analysis. Here you will find some ideas what to do with the results from your SWOT analysis.    First you should try to take advantage of the oppo...

5. Long-Range Planning vs. Strategic Planning
(Articles/Strategic Planning)
...exact results over the period of its implementation. Strategic planning, however, assumes that your organization must be quick to respond to a dynamic, changing environment, which may requir...

6. Key Concepts Of Strategic Planning
(Articles/Strategic Planning)
Remember your audience and your stakeholders when performing your strategic planning. The result should be a document that everyone involved in the planning process understands and supports. &nbs

7. Strategic Planning - Definition
(Articles/Strategic Planning)
...to where it would like to be in five or ten years. It is necessary to have a strategic plan for your company and/or department. In order to develop a comprehensive plan for your company and/o...

...ompetition.     Questions like these can be of assistance: Who are your five nearest direct competitors?   Who are your indirect contenders?   ...

9. How to Calculate Market Shares
(Articles/Market Size)
...more information about:   Why is an appropriate calculation of market share so important? Defining your market share according to your objectives; Market share calculations and pitfalls to avoid;...

10. A Note On Ethics
(Essentials/Do You Need Help?)
..., such as espionage, to gather information. On the other side of the spectrum, how would you like it if your competition used illegal methods to gather information about you?   There are plenty ...

11. Data Security Considerations
(Essentials/Do You Need Help?)
  Security can be a problem when it comes to protecting your data and your own company information.   Some suggestions: Make sure your network is secure. How secure is your network? If you

12. Making Decisions
(Essentials/Do You Need Help?)
...tep is to determine how you will use this information make decisions. What insights did you gain during your analysis? How will these insights determine which decisions you will make? The objective i...

13. Facilitating Change
(Essentials/Do You Need Help?)
  Your information and analysis may have alerted you to the fact that your company needs to make some major changes in order to survive. This information can come in many forms such as a competit

14. Get Help
(Essentials/Do You Need Help?)
...itive intelligence. Once you gather and analyze information, you may be hesitant to make any changes to your company for fear that your analysis may be off.   The best thing for you is to get h...

15. Further Analysis - SWOT
(Essentials/Introduction To Profiles)
...ine a strategy. Competitors’ Finances. Another important thing to determine is how solid your competitors’ finances are. Are they on the brink of bankruptcy or are they financiall...

16. Success Factors
(Essentials/Introduction To Profiles)
... stay competitive is to determine exactly what it is you need to do in order to remain a major force in your industry. This is called your “critical success factors”.   Usually these...

17. The Profile - How Do They React?
(Essentials/Introduction To Profiles)
You will also want to determine how your competition reacts to any market changes and include that in the profile. Their reaction may be deliberate, or it may not. Analyze the data you found to gain

18. The Profile - Determine Competitor's Success Factors
(Essentials/Introduction To Profiles)
...ake advantage of certain specialties. There are a lot of different kinds of specialties. If you believe your competition is using a specific type of specialty, such as a channel specialty, it is worth...

19. What Goes In A Competitor Profile
(Essentials/Introduction To Profiles)
  Which data do you need to include in your profile? Well this will depend on a variety of factors. Examine your needs and observe the market. What information would be helpful? This is a

20. Profile The Competition
(Essentials/Introduction To Profiles)
  When it comes time to gathering information about your competition, it is a good idea to find out as much as you can. Try to compile as complete a profile as possible on each of your competitor

21. Introduction To Profiles
(Essentials/Introduction To Profiles)
  A great way to keep information about your competition organized is to create a profile on each of them. The profile not only lists the basics such as name and location, but also your observati

22. Ways To Analyze
(Essentials/Analysis - A Crucial Step)
...bsp; There are different ways to analyze data. You can choose the processes that make the most sense to your company and objectives, or simply use a combination of methods. Use these suggestions to ...

23. Analysis - A Crucial Step
(Essentials/Analysis - A Crucial Step)
...ompetitive intelligence, you need to master all the steps in order to be able to use the information to your advantage.   There are three basic steps that are part of this process. After you coll...

24. Software Programs
(Essentials/Organize The Information)
...ce. Their main function is to perform automatic online sources of any relevant companies and sources in your industry. There is a software program for just about any budget. Some are even free. Check...

25. Using Technology To Organize
(Essentials/Organize The Information)
  When you organize information electronically, this offers a greater potential that your employees will benefit. Here are some ways that you can use technology to organize the information. &nbsp

26. Setting Up A System
(Essentials/Organize The Information)
Your company needs to use the gathered information to help make important decisions. Therefore, the date needs to be organized so that all relevant decision makers can access the findings.   A g

27. Organize The Information
(Essentials/Organize The Information)
...e information you compiled for competitive intelligence. The best system is one that is compatible with your business and your personality.   The system should be easy to access and manage by all...

28. Using Publications
(Essentials/Sources Of Information)
...ions are even better than consumer magazines for finding in depth information about the competition and your industry. You can look in special newspapers, reports, trade journals, and special industry...

29. Finding It Yourself
(Essentials/Sources Of Information)
...till want to keep informed as much as possible. Doing so will help give you insights into the industry, your competition, and the market that may give you inspiration and insights into current and fut...

30. Traditional Sources
(Essentials/Sources Of Information)
...; Trade magazines – Subscribe to any trade magazines in the relevant industries that both you and your competition are a part of. These magazines tend to go into more detail about the companies ...

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