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1. Our Target Audience
(General/Info)

Generally out site addresses itself to everybody interested in competitive intelligence. When we planned this website we gave thoughts to the question: "Who might be interested in competitive

2. Introduction to Competitor Analysis
(Articles/Analysis)

  Business takes place in a very competitive, unpredictable environment, so it is important to understand the competition.     Questions like these can be of assi

3. Further Analysis - SWOT
(Essentials/Introduction To Profiles)

  There are other things to determine when analyzing the market, industry, and competition. Strengths and Weaknesses. What are you competitors’ strong and weak points? Det

4. Success Factors
(Essentials/Introduction To Profiles)

  A good way to stay competitive is to determine exactly what it is you need to do in order to remain a major force in your industry. This is called your “critical success factors”. &

5. The Profile - How Do They React?
(Essentials/Introduction To Profiles)

You will also want to determine how your competition reacts to any market changes and include that in the profile. Their reaction may be deliberate, or it may not. Analyze the data you found to gain

6. The Profile - Determine Competitor's Success Factors
(Essentials/Introduction To Profiles)

  A key section of the company profile is one that analyzes why they are successful. What is their strategy? To determine this, understand that there are a few different kinds of strategies they

7. What Goes In A Competitor Profile
(Essentials/Introduction To Profiles)

  Which data do you need to include in your profile? Well this will depend on a variety of factors. Examine your needs and observe the market. What information would be helpful? This is a

8. Profile The Competition
(Essentials/Introduction To Profiles)

...ion about your competition, it is a good idea to find out as much as you can. Try to compile as complete a profile as possible on each of your competitors. Doing so will not only help you understand t...

9. Introduction To Profiles
(Essentials/Introduction To Profiles)

  A great way to keep information about your competition organized is to create a profile on each of them. The profile not only lists the basics such as name and location, but also your observati

10. Competitive Intelligence Essentials
(Static Content)

...ation   Sources Of Information Organize The Information Analysis   Introduction To Profiles Help Needed ...

11. Competitive Intelligence Essentials
(Static Content)

...ation   Sources Of Information Organize The Information Analysis   Introduction To Profiles Help Needed ...

12. Introduction To Profiles
(Category Blog)