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1. Our Target Audience
(General/Info)

Generally out site addresses itself to everybody interested in competitive intelligence. When we planned this website we gave thoughts to the question: "Who might be interested in competitive

2. Definition Competitive Intelligence
(Articles/Business Intelligence)

...s CI as follows:   Competitive Intelligence: A systematic and ethical program for gathering, analyzing, and managing external information that can affect your company'...

3. Definition Business Intelligence
(Articles/Business Intelligence)

... Business intelligence (BI) is a broad category of application programs and technologies for gathering, storing, analyzing, and providing access to data to help enterprise users make ...

4. Introduction to Competitor Analysis
(Articles/Analysis)

...ere are enough customers for every single market players? Find more in   Ideas for gathering competitive information Internet - The internet is a potent instrument fo...

5. Competitive Intelligence vs. Espionage
(Essentials/Gathering Information)

  How can industrial or corporate espionage be compared to competitive intelligence? Competitive Intelligence research can be distinguished from industrial espionage, as CI practitioners in gene

6. Profile The Competition
(Essentials/Introduction To Profiles)

  When it comes time to gathering information about your competition, it is a good idea to find out as much as you can. Try to compile as complete a profile as possible on each of your competitor

7. Organize The Information
(Essentials/Organize The Information)

...ity.   The system should be easy to access and manage by all parties involved with data and information gathering. Where will the information go? First, you need to establish where the informati...

8. Finding It Yourself
(Essentials/Sources Of Information)

  In order to gather information for competitive intelligence, you need to tap into a variety of resources. Even if you outsource the process, you will still want to keep informed as much as poss

9. Traditional Sources
(Essentials/Sources Of Information)

  Though the internet is a great resource for gathering information, there are also plenty of helpful traditional sources. The best data collection strategy is one that employs techniques from bo

10. Steps For Gathering Information Online
(Essentials/Sources Of Information)

  It is important to learn how to use search engines to help you find all the information you need. Search engines are invaluable for finding information, even the basics. Improp

11. Sources Of Information
(Essentials/Sources Of Information)

  Keep in mind that the government is a potential resource while gathering information, especially if they are in some way involved with your company. It is helpful to consider them as part of yo

12. Industry Trends
(Essentials/Gathering Information)

  Whether your industry changes often or is a little slower, industry trends need to be monitored to make sure your company stays competitive.   It can be difficult monitoring trends because

13. Networking Essentials
(Essentials/Gathering Information)

  Chances are, you have an extensive contact list. Have you thought of using them to gather competitive intelligence information? They are an invaluable source for information, including market i

14. Who Are Your Competitors?
(Essentials/Gathering Information)

  In order to truly understand how your company fits into the market, you need to understand which companies are your biggest competitors or who will be your biggest competitors in the fu

15. Gathering Information - Beginning Stages
(Essentials/Gathering Information)

  When gathering information about your competitors and the general market, a great place to start is in your own files and resources. First, check your business plan. It should contain a section

16. Collecting Data - Accuracy And Focus
(Essentials/Gathering Information)

  Remember that not all information you find on your competition will be accurate or correct. That is what makes this probably one of the most difficult aspects of the whole process.  &nbsp

17. Legality Of Gathering Information
(Essentials/Gathering Information)

  Once you enter into the information gathering process of competitive intelligence, it is important to note that all your methods for collecting data should be legal.   Your methods can inc

18. Gathering Information
(Essentials/Gathering Information)

...r competition? How long have they been a competitor? Make sure everyone who is involved with the information gathering process not only understands what information is needed, but what the goal is. Wh...

19. Form A Group
(Essentials/Understand Your Company)

  Since competitive intelligence is a group effort where everyone in the company is responsible for gathering information, it makes sense to form a special group that is in charge of the informat

20. It Starts With The Owner
(Essentials/Understand Your Company)

...p motivate? There are a few things that can be done. The owner can “lead by example” by actively gathering information and sharing it with others. They can also develop a system that rewar...

21. Competitive Intelligence Training
(Essentials/Competitive Intelligence Steps - an Overview)

...mployees.   The benefits of hiring a company to do the training are that they know the best methods for gathering and analyzing data. This can save a lot of time in the long run because you won&r...

22. Hiring Professional Services
(Essentials/Competitive Intelligence Steps - an Overview)

...other members of your company how to perform the research. You can also hire individuals who specialize in gathering information using various means such as surveys. Some will even perform the analy...

23. Competitive Intelligence
(Essentials/Competitive Intelligence Steps - an Overview)

... competitive intelligence. It is a mistake to think of this process as something that is merely gathering information. It is much more than that. Not only do you need to know where to go ...

24. At A Glance
(Essentials/Competitive Intelligence Steps - an Overview)

...u an edge over your direct competitors and to minimize your risks while doing business. It is the process of gathering information about the market and your competition and then analyzing it to unders...

25. Definition #4
(General/Teaser)

  What Is Competitive Intelligence? Competitive intelligence is the gathering and analysis of information from human and published sources about market trends and industry developments that allow

26. Definition #3
(General/Teaser)

  What Is Competitive Intelligence? Competitive intelligence: A systematic and ethical program for gathering, analyzing, and managing external information that can affect your company's plans

27. Definition #1
(General/Teaser)

  What Is Competitive Intelligence? Competitive intelligence is a structured approach to gathering, analyzing and communicating data to make informed business decisions. The data that is obtained

28. What Is Competitive Intelligence?
(General/Info)

...spects of competitive intelligence.     Competitive intelligence is a structured approach to gathering, analyzing and communicating data to make informed business decisions. The data t...

29. Competitive Intelligence Essentials
(Static Content)

...p;  Learn what competitive intelligence is about.   Understand Your Company   Gathering Information   Sources Of Information Organize The Information Ana...

30. Competitive Intelligence Essentials
(Static Content)

...p;  Learn what competitive intelligence is about.   Understand Your Company   Gathering Information   Sources Of Information Organize The Information Ana...