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1. Value Chain Management - Broken Links
(Articles/Value Chain)

  Large manufacturing companies seeking to increase their profitability often turn to value chain management to find ways to increase their revenue, reduce costs, gain efficiencies, and

2. Our Target Audience
(General/Info)

Generally out site addresses itself to everybody interested in competitive intelligence. When we planned this website we gave thoughts to the question: "Who might be interested in competitive

3. Definition Competitive Intelligence
(Articles/Business Intelligence)

...mpetitors and the competitive environment. Specifically, it is the legal collection and analysis of information regarding the capabilities, vulnerabilities, and intentions of bus...

4. Definition Business Intelligence
(Articles/Business Intelligence)

... the activities of decision support, query and reporting, online analytical processing (OLAP), statistical analysis, forecasting, and data mining. www.sauder.ubc.ca/cgs/itm/itm_glossary...

5. SWOT Analysis - What's Next?
(Articles/Competitive Intelligence Methods)

There is no general way of handling the results of a SWOT analysis which fits for each and every business. Every business is different and so are the actions deducted from the SWOT analysis. Here

6. PEST Analysis
(Essentials/Analysis - A Crucial Step)

  PEST analysis is the acronym for "Political, Economic, Social, and Technological analysis" and illustrates a framework of macro-environmental aspects used in environmental sensin

7. Introduction to Competitor Analysis
(Articles/Analysis)

...proach, the advertising and promotional materials.   What to deal with in your competitor analysis Names of competitors - List all of your current competitors and research an...

8. SWOT Analysis - Strengths, Weaknesses, Opportunities, Threats
(Articles/Competitive Intelligence Methods)

  A SWOT Analysis is an instrument used to assess the Strengths, Weaknesses, Opportunities, and Threats in the process of a project or in a business venture or in any other situation obl

9. Making Decisions
(Essentials/Do You Need Help?)

...ep is to determine how you will use this information make decisions. What insights did you gain during your analysis? How will these insights determine which decisions you will make? The objective is...

10. Facilitating Change
(Essentials/Do You Need Help?)

  Your information and analysis may have alerted you to the fact that your company needs to make some major changes in order to survive. This information can come in many forms such as a competit

11. Get Help
(Essentials/Do You Need Help?)

... gather and analyze information, you may be hesitant to make any changes to your company for fear that your analysis may be off.   The best thing for you is to get help. There are specialists a...

12. Further Analysis - SWOT
(Essentials/Introduction To Profiles)

  There are other things to determine when analyzing the market, industry, and competition. Strengths and Weaknesses. What are you competitors’ strong and weak points? Det

13. Ways To Analyze
(Essentials/Analysis - A Crucial Step)

  There are different ways to analyze data. You can choose the processes that make the most sense to your company and objectives, or simply use a combination of methods. Use these suggestions t

14. Analysis - A Crucial Step
(Essentials/Analysis - A Crucial Step)

...teps that are part of this process. After you collect the data you will need to organize it. Then comes the analysis and reporting phase. Remember that the goal is to use this information to minimize...

15. Organize The Information
(Essentials/Organize The Information)

...itive intelligence information has a lot of benefits. Information can be gathered for presentations, market analysis, etc. If everyone has a clear idea of why a particular product or service in your c...

16. Finding It Yourself
(Essentials/Sources Of Information)

...tion’s suppliers are   Buy products or use your competitors’ services and perform your own analysis   Visit product and service review websites   Read consumer reports and ...

17. Networking Essentials
(Essentials/Gathering Information)

...f the encounter. Any contacts you have in the media are also important. They can also provide insights and analysis into your industry, competition, and market. Attend speeches and other events put o...

18. Who Are Your Competitors?
(Essentials/Gathering Information)

  In order to truly understand how your company fits into the market, you need to understand which companies are your biggest competitors or who will be your biggest competitors in the fu

19. Gathering Information - Beginning Stages
(Essentials/Gathering Information)

...dures, suppliers, and who the competition is. Once you find the information, place it in a file for later analysis. ...

20. Assess Your Options
(Essentials/Understand Your Company)

...elligence. Select them to make sure they are efficient researchers and have the ability to perform detailed analysis on any data they find. You can also form a committee or group where each member p...

21. Competitive Intelligence Training
(Essentials/Competitive Intelligence Steps - an Overview)

...ll cover: Ethical and legal considerations   The best methods for research   Techniques for data analysis   How to organize the data   Generating reports   Standard communica...

22. Hiring Professional Services
(Essentials/Competitive Intelligence Steps - an Overview)

...’t need to worry about performing the grunt work involved with data collecting. They also perform the analysis and have mechanisms in place to constantly gather information. They can then genera...

23. Competitive Intelligence
(Essentials/Competitive Intelligence Steps - an Overview)

...g competitive intelligence. The process includes a series of steps including data collection, organization, analysis, application, etc. Once you take the data, analyze it, and learn how to use it to i...

24. At A Glance
(Essentials/Competitive Intelligence Steps - an Overview)

... Create a system for evaluation. This step is important especially if you either outsource your competitive analysis process or have a group within your company perform the duties. They will need feed...

25. Definition #4
(General/Teaser)

  What Is Competitive Intelligence? Competitive intelligence is the gathering and analysis of information from human and published sources about market trends and industry developments that allow

26. What Is Competitive Intelligence?
(General/Info)

...rations. (Society of Competitive Intelligence Professionals) Competitive intelligence is the gathering and analysis of information from human and published sources about market trends and industry de...

27. Competitive Intelligence Essentials
(Static Content)

...r Company   Gathering Information   Sources Of Information Organize The Information Analysis   Introduction To Profiles Help Needed ...

28. Competitive Intelligence Essentials
(Static Content)

...r Company   Gathering Information   Sources Of Information Organize The Information Analysis   Introduction To Profiles Help Needed ...

29. Analysis
(Category Blog)

30. Competitive Analysis Stories
(Newsfeeds / General News)

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